Casos de uso
El mismo ciclo, adaptado a tu forma de vender
Demander está pensado para empresas B2B que invierten en medios entre unos pocos miles y varias decenas de miles de euros al mes y que tienen un equipo pequeño, o ninguno, para gestionarlo. En las páginas de abajo verás cómo se aplica en la práctica a situaciones distintas.
Todos los casos de uso funcionan con las mismas piezas: un plan hecho a partir de tu web, creatividades con tu imagen de marca, campañas y outbound en varios canales, un seguimiento conectado a tu CRM y el control previo que decide qué se ejecuta sin ti. Lo que cambia es dónde se pone el peso: qué canales van por delante, cuánto se ejecuta solo y qué cuenta como conversión.
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Account-based marketing
For teams selling to a chosen list of companies: build the list, map the buying committee at each account, target roles at those companies, geofence their offices and move each account by stage.
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Agencies
For agencies running several B2B clients: one organisation with a workspace per client, each with its own brand, data, ad accounts, guardrails and currency, at Starter limits per workspace.
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B2B SaaS
For software companies selling to businesses: personas from your product site, offers matched to a trial-led or demo-led motion, campaigns on eight platforms and budget moved by the pipeline in your CRM.
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EU and CEE markets
For B2B teams selling into Czechia, Slovakia, Poland, the DACH countries, the UK and the rest of Europe: country rules for outreach, company-level identification, national registries, Sklik and budgets in local currencies.
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Founder-led sales
For founders who still close the deals: posts, assisted LinkedIn messages, e-mail from your own mailbox and a few paid campaigns, prepared by Demander and batched so the selling fits around the rest of the job.
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Lean marketing teams
For B2B teams with one to three marketers and no RevOps: one message map turned into creatives for every channel, posts and articles on a calendar, and every change waiting in one inbox inside limits you set.
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Product launches
For launching a new product, a major release or a new line: a plan from the product page, proof limited to claims you approve, every asset ready before launch day, and budget that explores carefully while results are still thin.
Mira el plan para tu propio producto
Introduce la web. En un minuto, más o menos, tendrás el perfil, dos buyer personas, los mensajes, el funnel y tres creatividades. Regístrate para quedarte con el resto.